MY SIGNATURE OFFER
Branding that turns heads and builds trust
This service focuses on defining your brand’s visual language: logo, color, typography, brand elements—so you can show up with confidence, consistency, and a look that truly reflects your vision.
Brand identity design
What's included
☎️ Discovery call
🔮 Creative direction moodboards
💥 Logo suite
🎨 Color palette
📝 Typography system
🏖️ Sample designs & mockups
📓 Brand guidelines (20+ pages)
🗂️ Final files (AI, EPS, SVG, PNG)
🪄 2 rounds of revisions
☎️ Discovery call
🔮 Creative direction moodboards
💥 Logo suite
🎨 Color palette
📝 Typography system
🏖️ Brand application examples & mockups
📓 Brand guidelines (20+ pages)
🗂️ Final files (AI, EPS, SVG, PNG)
🪄 2 rounds of revisions
How it works
How it works
After years of experience, I've refined my process into five key steps. Here's how I break it down:
After years of experience, I've refined my process into five key steps. Here's how I break it down:
01
Discovery
We dive deep into your business, audience, and goals to understand what makes your brand unique.
02
Strategy
We discuss your brand’s positioning, values, and visual direction to ensure every decision is purposeful.
02
Strategy
We discuss your brand’s positioning, values, and visual direction to ensure every decision is purposeful.
03
Design
We bring your brand to life with logos, visuals, and touchpoints that feel cohesive and memorable.
03
Design
We bring your brand to life with logos, visuals, and touchpoints that feel cohesive and memorable.
04
Revisions
We refine and iterate based on your feedback, ensuring the final brand fully reflects your vision.
04
Revisions
We refine and iterate based on your feedback, ensuring the final brand fully reflects your vision.
05
Delivery
You'll receive AI, EPS, SVG and PNG files, as well as the PDF guidelines, so you'll be ready to launch in no time.
05
Delivery
You'll receive AI, EPS, SVG and PNG files, as well as the PDF guidelines, so you'll be ready to launch in no time.
FAQ
Frequently asked questions
Can I request a custom package based on my needs?
If you already have a logo and want me to build from there, we can totally do this and adjust the price of the branding package accordingly. We can also add extra deliverables—email newsletter, packaging, menu design, thank you cards, templates, etc. But we can't remove any of the existing deliverables, as those are the pillars for any cohesive brand identity (logo, color, typography, assets, and guidelines).
Can I request a custom package based on my needs?
If you already have a logo and want me to build from there, we can totally do this and adjust the price of the branding package accordingly. We can also add extra deliverables—email newsletter, packaging, menu design, thank you cards, templates, etc. But we can't remove any of the existing deliverables, as those are the pillars for any cohesive brand identity (logo, color, typography, assets, and guidelines).
What if I just want a logo?
I approach branding strategically, which means looking at the bigger picture, not just a single mark. A logo alone can’t fully tell your story or give your brand the clarity and consistency it needs to grow long-term. That’s why I only deliver complete brand identities. While I understand it’s a meaningful investment, it’s one that pays off through stronger recognition, trust, and impact as your business evolves.
What if I just want a logo?
I approach branding strategically, which means looking at the bigger picture, not just a single mark. A logo alone can’t fully tell your story or give your brand the clarity and consistency it needs to grow long-term. That’s why I only deliver complete brand identities. While I understand it’s a meaningful investment, it’s one that pays off through stronger recognition, trust, and impact as your business evolves.
What will you need from me to get started?
We kick things off with a Discovery questionnaire, where I'll learn everything I need to know about your brand to be able to make design decisions based on strategy. Here you'll find questions about brand values, what makes you different from the competition, how you want to come accross to your clients, who they are, etc. You'll also have the chance to share visual inspiration (if you have any) so I understand your likes and dislikes, but it's absolutely not mandatory.
What will you need from me to get started?
We kick things off with a Discovery questionnaire, where I'll learn everything I need to know about your brand to be able to make design decisions based on strategy. Here you'll find questions about brand values, what makes you different from the competition, how you want to come accross to your clients, who they are, etc. You'll also have the chance to share visual inspiration (if you have any) so I understand your likes and dislikes, but it's absolutely not mandatory.
What's expected of me as a client during the process?
Responsiveness and good vibes! I'll need you to provide feedback in no more than 48 hours to be able to keep the project running smoothly and avoid additional costs and delays.
What's expected of me as a client during the process?
Responsiveness and good vibes! I'll need you to provide feedback in no more than 48 hours to be able to keep the project running smoothly and avoid additional costs and delays.
Are there any extra costs I should expect?
Not from me! But you might need to purchase font licenses (we'll discuss this upfront) or stock images. For website projects, you'll be responsible for your domain, hosting and subscriptions.
Are there any extra costs I should expect?
Not from me! But you might need to purchase font licenses (we'll discuss this upfront) or stock images. For website projects, you'll be responsible for your domain, hosting and subscriptions.